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Marketing Strategist

Company: mdg
Location: Reston
Posted on: July 14, 2018

Job Description:

Are you seeking to further your strategic problem-solving skills? Work in a creative, fast-paced agency environment where both sides of your brain are utilized equally? If so, this position might have your name written all over it!
mdg is a marketing and PR agency with head, heart and a passion for what we do — delivering measurable results for association and event clients in diverse categories like education, healthcare, technology, energy, cupcakes, cheese curls and craft beer (we'll explain those last three later). With a 41-year track record of success, mdg was named a "Best Place to Work" by Meetings & Conventions magazine. We're now seeking a savvy marketing strategist to join the collaborative team in our Reston, VA office.
The marketing strategist will serve as the primary day-to-day contact for a large client in the K-12 education space. More than a project manager, this position is responsible for providing leadership and strategic guidance as well as ensuring the profitability and success across all marketing and communications functions for this client.
Responsibilities:


  • Act as primary day-to-day liaison between agency and client department heads for all marketing and communication functions. Manage campaigns autonomously and proactively address client needs.
  • Work with agency specialists to ensure that the client's needs are met: monitoring and strategically guiding internal team's activities and maintaining proactive, direct contact with client contacts.
  • Oversee the development and execution of highly creative and effective marketing solutions.
  • Proactively inform the client's strategic marketing direction and ensure campaign success.
  • Lead and mentor other members of the team working on client campaigns
  • Develop campaign benchmarking, and monitor and report overall campaign performance to ensure client goals are achieved. Proactively recommend necessary course corrections.


    mdg offers a competitive benefits package including medical, 401k and mdG.O. (a sabbatical program that rewards loyalty through the gift of travel).

    Keywords: mdg, Reston, Marketing Strategist, Advertising, Reston, Virginia

    Click here to apply!

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