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Product Marketing Manager

Company: JAMIS Software Corporation
Location: Reston
Posted on: January 15, 2022

Job Description:

As Product Marketing Manager, working cross-functionally with all departments of our company, you will be responsible for curating the voice and messaging of JAMIS, both internally and externally. -You will be expected to be an advocate for our solution features and benefits. You will have responsibility for crafting the strategy around the messaging and marketing for new product launches. You will also be the key content creator for our products and will interact with several resources to help in generating powerful content. -You will support the product and sales team in attaining critical goals such as leads, conversions, retention, and up-sell by creating and launching strategies for all product life cycle stages. You will be the expert on market need, buyer motivations, problem statements and effectively communicate these and other market intelligence to internal stakeholders such as the management team, marketing, customer support, product development, and sales.

By staying continuously educated on our upgrades, changes, and features it will enable you to document thoroughly and advocate effectively. -Your effectiveness in this role will be sustained by your expertise of the JAMIS Prime ERP platform, and measured by how much you increase product adoption, improve customer retention, and build communication (internally and externally).

Develop product positioning and messaging and ensure adherence through all marketing communications, corporate communications, sales and support channels.
Be a Product expert and bridge the gap of communication between Product and the rest of the JAMIS team.
Actively stay educated on our newest upgrades, changes and feature releases, and document/share accordingly.
Collaborate with the sales and marketing teams to ensure the right content makes it to the right segments and personas via the right channels. -Produce sales enablement content including case studies, web copy, brochures, white papers, demos, videos, and more.
Improve customer experience (thus, customer retention) by increasing product activation and support through education (welcome webinars and feature videos).
Encourage NPS by increasing feedback (Make our happy people, happier. Address our unhappy people accordingly).
Support Customer Success in the curation and iteration of our customer-facing knowledge base.
Communicate customer feedback and market trends to product management to inform product enhancements and direction.
Communicate the vision/value props of new product offerings to the sales team and develop tools that facilitate the selling process.
Build upon product messaging that sets new products apart from others in the market.
Create and maintain up to date competitor knowledge base, maintaining competitive analysis and key differentiators.

5+ years of product marketing experience, preferably in cloud-based software solutions a plus
Understanding of cloud-based enterprise software (ERP) or Software as a Service (SaaS) technology landscape
Experience in the government contracting vertical market is a plus
BS in business administration or marketing or equivalent
Experience with Pragmatic Marketing, Sequent Learning Networks or equivalent certification in Product Marketing and/or Product Management a plus
Experience/Certifications within Adobe Creative Cloud suite of applications
Excellent written and verbal communication skills -- there is a heavy amount of writing, presenting, and selling ideas in this role.
Prefer working in a collaborative, cross-team capacity. This role requires you to work across functions and departments to bring to life the product. You will be at the center of our entire organization, constantly interacting with teammates and partners.

What JAMIS Offers You:
We value diversity at our company. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or any other applicable legally protected characteristics in the location in which the candidate is applying.
We offer a culture that fosters career development and values working together as a team.
We offer a comprehensive compensation and benefits package; 401(k) with generous employer match; and paid time off.

Why Work for JAMIS?
JAMIS is about more than just being a place to work with other growth-orientated technically exceptional experts. It's also a fun place to work. Our family-friendly atmosphere encourages our employee-owners to imagine, create, explore, discover, and do great things together.

Drive Customer Success
We deliver innovative products and solutions that go beyond the expected. This means you can expect to work with a team that will allow you to grow, have a voice, and make an impact.

Build Innovative Technology
JAMIS takes pride in its innovative and cutting-edge technology, so you can be sure that whatever project you work on, you will be having a direct impact on our customer's success.

Work with Brilliant People
At JAMIS, we don't just hire the smartest people. We hire experienced, creative individuals who are passionate about what they do, and who benefit from the culture that we have created here.

Keywords: JAMIS Software Corporation, Reston , Product Marketing Manager, Executive , Reston, Virginia

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