Sr Copywriter (Bilingual)

Company: T-Mobile
Location: Reston
Posted on: May 3, 2021

Job Description:

The Bilingual Sr Copywriter will be responsible for creating, editing, enhancing, and revising copy across a variety of digital platforms in our English and Spanish markets, such as T-Mobile's social channels, T-Mobile-owned websites, partner websites, e-mails, T-Mobile-owned apps, and digital display. Projects may range from merchandising efforts to marketing campaigns. On occasion, they may review, edit, and assist in providing feedback on digital copy, ensuring that our creative messaging aligns with T-Mobile's digital and brand style guidelines. They will work directly with our digital design team and other copywriters, plus marketing/merchandising/advertising teams, project managers, and other digital team members. This role will understand the intersections between development, UX, content strategy, and copy, and strive for a better way to deliver the best digital customer experience.

At least 18 years of ageLegally authorized to work in the United StatesHigh School Diploma or GED

• 6+ years of social, digital marketing, or merchandising copywriting experience in an agency or corporate environment, with formal copy training, a strong portfolio, and 1 year of editing experience.
• Thrives in a collaborative, ever-changing, and fast-paced environment.
• Excellent at prioritizing multiple assignments, especially as it pertains to feedback delivery.
• Strong collaboration and communication skills including the receiving, giving, and implementing of feedback.
• Strong attention to detail and timeliness.
• Fluent in Spanish, and experience writing social, digital marketing, and/or merchandising copy for a Spanish-language audience.
• Experience with A/B testing or sequential advertising strategies, and the ability to optimize creative performance based on data, results, and KPIs.

Desired;

• Experience writing about consumer electronics and/or wireless products.
• An understanding of the capabilities and constraints of web technologies (HTML, style sheets, etc.)
• Experience with a DCO (Digital Creative Optimization) program to develop creative variants for testing purposes.
• Write and edit web, social, marketing, display, and merchandising copy for complex/high-profile projects that meets brief requirements, including quick-turn creative requests. Abide by our team processes and best practices; including file naming, folder maintenance, copy deck creation, and handoff, while maintaining tasks and agendas autonomously.
• Effectively communicate and coordinate with other disciplines to ensure copy is on brand, legally approved, and in line with expectations.
• Present work to T|Studios team leads, business partners, stakeholders, and creative leadership during creative reviews, communicating best practices for copy and reasoning behind creative decisions.
• Guide, coach, and mentor junior team members, assist in providing feedback on lower priority/less complex projects, help with onboarding, and act as a SME on projects and campaigns.
• Collaborate with, and assist in leading, designers and other members of the T|Studios team to develop creative concepts and content strategy for projects.
• Contribute to, and assist in leading, the creation and evolution of T-Mobile copywriting resources and tools, such as style guides, onboarding manuals, and templates, in addition to brand guidelines.
• Owns, organizes, and leads meetings with key business partners to ensure successful relationships with cross-functional teams.
• Collaborate with internal teams and senior leadership to continuously evolve our process and resources.
• Also responsible for other Duties/Projects as assigned by business management as needed.

Equal Employment Opportunity

We take equal opportunity seriously-by choice.

T-Mobile USA, Inc. is an Equal Opportunity Employer. All decisions concerning the employment relationship will be made without regard to age, race, ethnicity, color, religion, creed, sex, sexual orientation, gender identity or expression, national origin, religious affiliation, marital status, citizenship status, veteran status, the presence of any physical or mental disability, or any other status or characteristic protected by federal, state, or local law. Discrimination, retaliation or harassment based upon any of these factors is wholly inconsistent with how we do business and will not be tolerated.

Keywords: T-Mobile, Reston , Sr Copywriter (Bilingual), Other , Reston, Virginia