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Marketing Copywriter (Agency OR Tech) - Remote

Company: Ellucian Inc.
Location: Reston
Posted on: June 11, 2021

Job Description:

Together we are powering the future of Higher Education

Here at Ellucian, we are motivated by a mission the power of education to transform lives and change the world. We are the global market leader in EdTech for Higher Education, serving more than 2,700 customers and reaching over 20 million students in 50+ countries. We are dedicated to helping Higher Ed thrive by transforming their institutions to agile, digitally connected campuses that enable student success.

About the opportunity

"Everybody walks past a thousand story ideas every day. The good writers are the ones who see five or six of them. Most people don't see any." - Orson Scott

Stories are how people have communicated for generations. Stories can make words jump off a page and imbue them with color. We are looking for a gifted writer and storyteller to join the Brand team at Ellucian and help bring to life the important things we and our partners are doing to help education.

You have a passion for writing and consider it a craft you will be honing for the rest of your life. We get it because the rest of the team feels the same way. You have an eye for detail and know that the perfect word can make all the difference.

In this role, you'll be working with internal and external stakeholders, conducting research on industry-related topics, drafting content that is concise and crisp, generating ideas for new content types and proofreading articles before publication.

Ultimately, you'll deliver quality written pieces that appeal to numerous audiences, attract and retain customers and boost brand awareness.

Where you will make an impact

  • Interview internal and external stakeholders to get information for needed content (blog posts, case studies, flyers, e-books, infographics)
  • Research industry-related topics
  • Write clear marketing copy to promote our products/services
  • Coordinate with design teams to illustrate articles and infographics
  • Conduct simple keyword research and use SEO guidelines to increase web traffic
  • Identify customers' needs and gaps in our content and recommend new topics
  • Ensure all-around consistency (style, fonts, images and tone)

What you will bring

  • Minimum of two years of proven work experience as a Marketing Content Writer, Copywriter or similar role. Successful completion of a writing test is required
  • Understanding of trends in content marketing; experience in the B2B software space a plus
  • Portfolio of published articles
  • Ability to multitask multiple projects and prioritize workload
  • Experience doing research using multiple sources
  • Familiarity with web publications
  • Ability to meet deadlines
  • BS in Marketing, English, Journalism or related field

What makes #Ellucianlife

  • Comprehensive health coverage: medical, dental, and vision
  • Flexible time off
  • 401k & Bright Plan - to help you save for the future
  • Thrive Flex Program that allows you to contribute towards your health, financial or learning interests
  • 5 charitable days to support the community that supports us
  • Diversity and inclusion programs that promote employee resource groups such as: Women in Technology, Pride and Go Green to name a few.
  • Parental leave
  • Employee referral bonuses to encourage the addition of great new people to the team
  • We Foster a learning culture with:
  • Tuition Reimbursement Assistance
  • Professional development opportunities




Additional Information:

Req ID: 3162

Hiring Type: Full - Time

Level of Experience: Entry-Level

Remote: Yes

Travel Required: 0%-25%

Keywords: Ellucian Inc., Reston , Marketing Copywriter (Agency OR Tech) - Remote, Other , Reston, Virginia

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