Creative Direction is responsible for overseeing creative developed
for digital platforms, including, but not limited to, T-Mobile’s
social channels, T-Mobile-owned websites, partner websites,
T-Mobile digital advertising, and all T-Mobile-affiliated apps.
Projects may range from merchandising efforts to marketing
campaigns, social posts, and digital micro-experiences. They work
directly with designers and copywriters, developing their skills as
creative thinkers, strategists, writers, designers, and stewards of
the T-Mobile brand voice. They also work with other creative
leaders in T|Studios, as well as Digital Business Managers, product
and project managers, Advertising managers, and other Marketing
Leads to produce digital content that delivers on T-Mobile
initiatives and strategies, and elevates T-Mobile as a leader in
the creative space.
of social, digital marketing, or merchandising experience in an
agency environment with a strong portfolio
2+ years managing creatives
Proven experience with creating successful A/B tests or sequential
advertising strategies, and the ability to optimize creative
performance based on data, results, and KPIs.
Excellent at prioritizing multiple assignments, including
communication of direction to creatives.
Strong attention to detail and timeliness.
Thrives in a collaborative, ever-changing, and fast-paced
Excellent presentation skills and confidence defending creative
Exceptional interpersonal skills, including the ability to
communicate complex ideas clearly while keeping calm under tight
A strong creative point of view with a passion for pursuing
Experience writing about consumer electronics and/or wireless
An understanding of the capabilities and constraints of web
technologies (HTML, style sheets, etc.)
Comfort working with Adobe Experience Manager and Adobe XD
Experience working for or in a matrixed corporate organization
Experience with a DCO (Digital Creative Optimization) program to
develop creative variants for testing purposes.
Knowledge of SEO practices (Preferred)
MSFT Office (Expert Level, Required)
Opal or other Social Platform experience (Preferred)
Adobe Experience Mgr (Required)
Adobe Creative Cloud (Required)
Bachelor's Degree (Creative Design, Copywriting, Digital Experience
Oversee multiple projects at the same time, ensuring that creative
aligns with project goals, business strategies, and T-Mobile’s
digital brand standards.
Mentor, coach, and support designers and copywriters as they refine
creative and presentation skills, practice creative thinking, and
pursue career development goals.
Empower direct reports to lead meetings with key business partners,
defend creative decisions appropriately, and foster successful
relationships with cross-functional teams through support and
Represent the T|Studios Digital team in cross-team meetings, and
present work to business partners, stakeholders, and creative
leadership during creative reviews.
Manage the creation and evolution of T-Mobile copywriting and
design resources and tools, such as style guides, onboarding
manuals, and templates, in addition to brand guidelines.
Day-to-day management of direct reports (contractors, full-time
employees, and interns) including employee development, contracts,
timesheets, PTO, HR issues, and more.
Collaborate with internal teams and senior leadership to
continuously evolve our process and resources.
We take equal opportunity seriously—by choice.
T-Mobile USA, Inc. is an Equal Opportunity Employer. All decisions
concerning the employment relationship will be made without regard
to age, race, ethnicity, color, religion, creed, sex, sexual
orientation, gender identity or expression, national origin,
religious affiliation, marital status, citizenship status, veteran
status, the presence of any physical or mental disability, or any
other status or characteristic protected by federal, state, or
local law. Discrimination, retaliation or harassment based upon any
of these factors is wholly inconsistent with how we do business and
will not be tolerated.